52Posts (vol.1): Issue #1

52Posts (vol.1): Issue #1

This is the first of 52 posts that I am going to write. The plan is one a week for the next year (that will be volume 1). I’ll be posting about four important areas of my life: business; running; cycling; photography.

The common theme with all of the above, is that I have a huge amount to learn and a fascination (actually probably an obsession) for all four that fuels my desire to get better at them. So I study and practice as much as I can. I believe that through hard work, persistence and luck, I can get better at these areas. And I want to share what I learn and discover as I go.  I also would like as much feedback as possible, so if you have anything to say or share, please let me know.

Business

Crossing the Chasm, by Geoffrey Moore. I read business books more than any other subject. I can’t remember the last novel I read. But it is rare that I read a business book that seems to talk so directly to what we are doing at Freestak. I’m actually a bit embarrassed that I didn’t discover this book earlier.

The edition I have in by bag is only 240-odd pages, but it is pure business-sense gold. From describing a challenge that I knew we were facing and didn’t know why (the ‘chasm’) to proposing a very clear plan of action, that we have now started implementing at Freestak, I believe this is one of the most important and useful books I have ever read. Full stop. If you are involved in a tech start-up that is trying to make a dent in the universe (thank Steve Jobs for that little image) and you haven’t read this book, then you really should get a copy.

Running

Berlin Marathon 2017. I don’t think I will ever stop being fascinated by road marathons. I constantly feel the tug of wanting to train to run another one myself (in fact my friend Charlie Dark really pushed my buttons recently and I am seriously considering whether I can get in shape to race a marathon at the end of next year).

As much as I love running marathons, I equally enjoy seeing other people tackle them or learning about how runners in the past raced the 26.2 mile distance. So watching the Berlin marathon unfold a couple of weekends ago was a treat.

There were so many aspects of the race that I was fascinated by. In the end Eliud Kipchoge won in 2:03:32. That is just 36 seconds slower than the marathon world record. I think that having won 8 out of his last 9 races Kipchoge is definitely amongst the best marathon runners the world has ever seen. This race really showed Kipchoge’s class. Following on just a few weeks after running 2:00:25 at the Nike #Breaking2 event, Kipchoge could have been excused for feeling a bit knackered. But from the very outset when Kipchoge asked for splits from the lead car every 200m for the first 2km and every 500m thereafter, there was a sense of intent. He also showed an incredibly human side when, at one point during the race, Eliud told one of the other runners, Guye Adola, that he should follow the blue line to run the shortest distance. Then when it was just Adola and Kipchoge left in the race, Adola surged and took the lead at 36km. Kipchoge didn’t panic, he simply continued to run his race and within a couple of kilometers he had closed the gap and then went past the younger man.

As he ran the last 1,000m towards the finish beyond the Brandenburg Gate, in the pouring rain at something close to 4 min/mile pace, Eliud Kipchoge was smiling. Incredible and inspiring to watch.

Cycling

Saxo RLAP and L’Etape London from Human Race. My Dad was the person who made sure I could ride a bike. I have vivid memories of him running next to me while I was learning to balance on two wheels. After that I always had a bike – goodness knows how my parents afforded it. But there was a BMX for Christmas one year. Black and yellow. It was called a ‘mud cruncher’. I loved it.

But once I went to university aged 18, I lost my love of cycling until I was in my 30’s. Then I found two wheels was a great way to get around town, so I bought my beloved Condor Pista. And then in the last 18 months, I have really started getting into road cycling.

I had lost touch with running after my last London marathon in 2014. I needed something else. And long rides on a road bike seemed to fill the gap. I somehow found myself invited to be part of a programme called Ride Like A Pro organised by Saxobank. They kit out a team of 40-odd ‘friends’ of the bank and provide training over the summer. The aim is taking part in a big sportive. This year the target was L’Etape London organised by Human Race (now part of ASO, the owner of the Tour de France).

The SaxoSport team were all training for the long route – 190km – although on the day some of the team dropped down to the medium or even the short route. Less said about that the better. As  I stood on the start line, I was feeling more than a bit nervous. Training had been going OK, but very patchy and I had not ridden more than 100km in one go for months. I knew that the big ride would be difficult. In the end I got what I was looking for: 155km with a group of fellow Saxo riders. A few of us took turns on the front. The majority just sat in the whole time, but I was determined to get the full experience and take turns on the front. And then, after 6 hours, the metaphorical wheels fell off. I bonked. Met the man with the hammer. Truth is my lack of training caught up with me like the minute man catching the rider in front in a time trial. I went from OK – hanging on – to completely blowing. The last 35km were just a matter of turning the legs and looking for the end. Lesson learned? Simply that if I am going to ride those sorts of distances, I need to train more. But I knew that already, didn’t I?

The Climb by Chris Froome. In the hope that reading about great riders would somehow make up for a pathetic lack of training, I picked up a copy of Chris Froome’s autobiography. I started it one night when I was feeling utterly knackered and I barely got to the end of the first page before I realised I had not been taking in the words. I put the book down and fell asleep. But picking The Climb up again yielded a treat. Froome’s story is really impressive and David Walsh’s writing style (he is the ghost writer) is quite different from anything else I can remember reading. It certainly feels as though Froome has put a lot of himself into the book, being very open about some of the lows and frustrations he has felt in his cycling career. Obviously the book is now out of date, being published in 2015, but the back story is the meat of the book and that has not changed. The more recent successes are missing, but we know about them, don’t we. So I think this is well worth a read if you are a fan of cycling and biographies. Chapeau, Chris Froome.

Photography

Copywrite laws and Unsplash. It is often said that a picture says a thousand words. It can also cost a thousand dollars. And there is a reason for that. Photography is art. And the artist deserves to be paid for their work. But we live in an age where the image is seen as commoditised to the extent that it has no cost. Note, I do not say no value, because every image has value. But so many people forget that every image is owned by someone and as such they have the right (whether they choose to exercise it or not) to charge for the use of that image. This reality (and the emergence of software to police the use of images) also creates an opportunity. There is clearly demand for free images and this is something that Unsplash has decided to address. Unsplash is a website full of images that anyone is free to use for anything they choose to. There are no limits. Obviously it is important to credit the photographer, but there is no need to pay them. I’m going to use Unsplash or my photos for each of these posts.

I have uploaded images to Unsplash – you can see them here. Although I must confess that I have used a lot more than I have contributed. I need to upload more pictures to redress the balance. So if you love photography, join the party – give and take in equal measure. It’s the right thing to do.

Photoblock at Truman Brewery in London. I love seeing real photographers’ work up-close-and-personal. So I am really excited that Photoblock is back on. Last year I went and I absolutely loved it. There is a prize for press photography again, which I found captivating last time. I will be going a few times if I can make it down there. Details here.

And One Other Thing

Stance adventure socks. Complete disclosure – Stance is a client of Freestak. But that doesn’t detract from that fact that I love their socks. In fact, it was because I loved their products so much that we ended up working with them. Stance started out as a lifestyle sock brand (and their lifestyle socks are really the most amazing things you can put your feet into). When we got to know them, they were launching a performance range of socks and at Freestak we have been mainly working on their running range launching into Europe. But they are nothing if not a creative, growing business and they now have an Adventure Sock range. And let me tell you … they are sweet! I have only recently started wearing them and I’m kicking myself for not getting involved earlier. They feel and look absolutely incredible. The first time I wore a pair, I remembered a hike that me and my wife did in the Alps. One of the days ended in Zinal, Switzerland. I was wearing some crappy, cheap thick hiking socks that I had bought because they were in the sale. After 10 hours or so walking I was in so much pain, I literally dropped my pack and sat on it while my wife went to sort out accommodation for the night. I had to borrow trainers from the person whose house we rented because my feet were in such a state I couldn’t put my boots back on for 24 hours. I know that if I’d had Stance Adventure socks, I would have been fine. I’m going out on a limb here, but I really think that hiking will – for me at least – never be the same again.

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About simon

I run marathons. Everything else is a result of that.

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